MagicHat Design proudly presents our collaboration with Paul & Joe Sister, a project that involved Shopify integration, eCommerce enhancement, and cutting-edge Website Design. Our journey with Paul & Joe Sister was all about bringing their unique brand essence to life online.
Paul & Joe Sister’s women’s line exudes a vibrant and playful spirit, offering fashion with a delightful punch. It’s a little sister, more casual and affordable, yet equally captivating. At Paul & Joe, there are no boundaries; freedom of choice and a sense of family spirit reign supreme. Customers from the main line can explore the little sister’s offerings, while Sister clients can venture into more sophisticated pieces from the main collection. Mixing and matching with shoes and accessories make for endless possibilities.
Our role was to translate this ethos into an engaging online platform. We designed a website that not only showcases Paul & Joe Sister’s fresh and joyous fashion but also offers seamless eCommerce functionality. The result is a visually stimulating, user-friendly platform that reflects the brand’s essence and enables customers to explore and purchase their favorite pieces effortlessly. Paul & Joe Sister’s online presence is now as dynamic as their fashion, and we are delighted to have played a pivotal role in bringing their vision to life for fashion-forward shoppers worldwide.
Project info
